Excuse me while I take the moral high ground for a moment.
I have never been one to name and shame other agencies, I don’t agree with it. In fact, I often mention other agencies in a positive light and there are plenty that I admire.
Often I have found myself in the situation where I have been asked to comment negatively on the state of a website which requires redeveloping and the proficiency of the agency that developed it, but I have not been drawn into discussions. It’s just not good form.
I would rather say - well this is what we would do and here is the rationale behind our approach. However, whether it’s due to the current economic climate or other factors, there seems to be a spate of agencies contacting businesses to declare their disgust at certain aspects of their current website. Something along the lines of:
“Did you know that your website could seriously harm someone? It’s got sharp edges and that could have someone’s eye out. The technical details of this are far beyond your comprehension, so just take our word for it and sign up here”.
An approach which causes fear and unrest - which is understandable. The equivalent is one of those dubious builders on rogue traders that tells an elderly lady that her roof falling off.
Whether you are working with us or otherwise, I would advise anyone to carefully consider the motivation behind these emails before being thrown into a state of panic.